How it works

When a shopper asks "what's the best robot vacuum for pet hair?", AI answers. We're already the review panel. We're just not usually published.

  1. 01

    We ask like shoppers do.

    Hundreds of structured questions across shopper types: pet owners, parents, budget buyers, upgraders.

  2. 02

    Four robots answer.

    ChatGPT, Claude, Gemini and Perplexity each draw on their training data and live web search.

  3. 03

    We average the verdict.

    Each brand is scored on a 1–10 scale across a dozen attributes. The consensus filters out any one platform's bias.

  4. 04

    Eric doesn't steer.

    No input on the answers. These are the opinions AI is already giving shoppers, just published.